About Us

Do you feel like a used car salesman every time you try to sell something online? 

Are you struggling with explaining your value in a way that gets heads to nod and wallets to open?

Does the voice in your head keep telling you no one wants to hear what you have to say?

If you answered yes to any of these questions, then you’ve come to the right place.

At Web of Words, we’re all about using words to stir emotion and form real human connections.

We help small business owners build meaningful relationships through copywriting and social media marketing.

We believe life – and business – is full of stories to share, and we want to help you find yours.

Not only that, but we want to help you share it with your audience in a memorable way.

Often, your first impression with potential clients is made online. If they don’t feel an immediate connection with your brand, they won’t make enough effort to notice you.

We want these people to see you. We want them to understand how you can have a positive impact on their lives.

The only way to accomplish this is to give them an experience they can’t live without.

To do this, you need to use the power of brand language. You need the words in every post, blog and email campaign to reflect the person behind your brand. You need to show them you are human and create a meaningful relationship online.

This is what Web of Words is all about. We’ll handle your social media and copywriting needs so you can focus on what you do best: managing your business.

We’re here to help you bring in more of the right followers, and the right customers, and keep them wanting more.

Together, we can make it happen. Find out how.


"Carly was a fantastic writer to work with. She drew out of me all the information needed to build fantastic blogs and LinkedIn posts to grow my business. Her professionalism and enthusiasm give great confidence in her skills and she proved it in her writing. Thank you so much Carly!!"

- Lesley Wong, Principal Designer, Lesley Wong Interiors

"Dearest Carly and Luke, We are so happy with our social media presence and everything you both do for our brand. I feel very lucky to be working with you both."

- Rakhee Dhingra, CEO, Mortgage Savvy

"I worked with Web of Words to launch a new chapter of my business Acre 75. Being so close to the project and my business (I'm a solopreneur), I was struggling to come up with fresh, compelling copy to really convey the story behind my new subscription box. Enter Web of Words! Carly and I had a couple phone calls where she asked me questions about Acre75 in general and about the subscription box specifically. From those phone calls, she wrote two product descriptions and four Instagram posts for my launch. I was truly blown away how well she captured the story and meaning of my subscription box. I would have never been able to come up with such compelling copy on my own and I'm beyond grateful that I reached out to Web of Words! Thank you so much!"

- Virginia Ehrlich, Owner, Acre 75

"Working with Web of Words was a great experience. They consistently produced exceptional work while always meeting deadlines. Having someone that dependable in your corner is an invaluable asset."

- Justin Cunningham, Marketing Coordinator, Magna Publications

“Web of Words, you have ALIGNED my marketing ideas in the social media world and beyond. I appreciate everything we have accomplished together and I so enjoy working with you Carly and Luke. Web of Words are the ultimate professionals in capturing your brand vision.”

- Dr. Marcella Sanderson, Clinic Director, Align Health Centre

"The goal of our project was to generate more leads for our business and these goals were exceeded. You will not find a better company to handle your social media."

- Colin Eby, Owner + Operator, CVE Mortgage Group

"We'd previously struggled to find a copywriter who "got it." We'd struggled to find a copywriter who could capture just the right voice, and who could communicate our message in just the right way. Carly knocked our socks off. She nailed it from the very first project and just got better and better."

- Kathryne Auerback, Director, National Centre for Student Life

"Carly has been incredible to work with. I thought I knew what I was doing in social media marketing but it turns out I knew only a fraction. Carly took our social media exposure to new heights and I could not be happier with her services."

- Sarah Vander Heide, Owner, Photography By SSV + 360 Real Tours