Do you find yourself falling into the comparison trap on social media?
Everyone does it.
Not just on a personal level, but professionally too.
You see other business owners with more likes, more followers… And you feel like what you’re doing is never enough.
It’s an undertow of negativity; you try to fight against it, but it just keeps sucking you in.
The truth is, there will always be someone, somewhere who is doing more of this and less of that.
Don’t let them distract you from pursuing your own goals and values.
They’re not you.
And you’re only seeing a filtered version of their truth. You have no idea what’s really going on behind the curtain.
According to the New York Times, in the real world, The National Enquirer (a weekly publication) sells nearly three times as many copies as The Atlantic (a monthly) every year. But on Facebook, The Atlantic is 45 times more popular.
More likes doesn’t mean more business. It doesn’t mean greater success or happiness.