The WOW Factor Blog
A year ago this week I decided to ‘take the plunge’ and join the crazy world of self-employment. This could be a blog about the risk of giving up a guaranteed paycheque, or about saying goodbye to my 9-to-5. Instead this blog will be something very different than that. This blog is a thank you.
I’m an editor. This means I delete, modify and replace words and thoughts for a living, in efforts to create a polished product intended to drive specific results.
Depending on the platform, these objectives will differ. From a journalistic perspective, the ultimate goal is to share the truth.
But as a storyteller and content marketer, the intentions are slightly skewed…
I have a confession to make.
I’ve spent the last two months questioning my business: Why am I doing this? What value am I bringing my clients? Where do I want this to go?
I received one of the greatest compliments a copywriter can get this past month: an author hired me to write the About page on her website.
Yes, even writers have a hard time writing their bio. It’s hard for us to talk about ourselves. Sometimes, we all need a little external perspective to help us see our lives, our businesses, our accomplishments, in a new light.
Fortunately, this is where Web of Words comes in.
They say when someone copies you, that you should take it as a sign of success. Like you’ve been building your career only to let it be judged by the emulation of others.
It doesn’t make the fact any easier to accept.
As an artist, as an entrepreneur, your ideas, your words, your creations are what make you who you are. You feel this burning desire to share them with the world, because you’re told that is the only way to make them real. But who stops them from being stolen?
If I were a season, I think I would be spring.
I admire her strength – how after a few failed attempts at battling winter’s harsh wind and grey skies, she always finds a way to pull through. I love the way she brightens the day; even for those who see the world differently than she does.
What’s your morning routine? I love asking entrepreneurs this question, because I find the answer varies greatly depending on who is answering. For me, I’ve always cherished my first cup of coffee. Every morning, I turn on my Keurig, place my favourite handmade mug...
Do me a favour. Take a moment to think about every step, every stumble, that has led you here. Revel in the journey. Appreciate each one.
It’s not the idea, the product, or the service you offer that is original; it’s the way you approach it.