Create Content

That Converts

Ready to start articulating your message and values in a way that resonates with your target audience? Let’s give them an experience they can’t live without.

Grow Your Biz Online + Off

At Web of Words, we help you—the purpose-driven entrepreneur—grow your business with authentic content that converts. We’ll handle your web and words so you can focus on what you do best: managing your business.
Here’s what we offer:


We’ve got the words you’ve been searching for. We’ll communicate your message in a way that feels honest and impactful, helping you build trust and create meaningful relationships with your audience. 

Social Media Marketing

We offer authentic, original and high quality content that will get prospects to notice and engage with you. We’ll work closely with you to capture your brand voice and craft a compelling story to share with your audience. 

Web Design

Your website is the foundation of your online presence; if people can’t find you, how will they know how much they need you? We’ll help you design a space where your brand—and your ideal client—feels right at home. 

"Carly was a fantastic writer to work with. She drew out of me all the information needed to build fantastic blogs and LinkedIn posts to grow my business. Her professionalism and enthusiasm give great confidence in her skills and she proved it in her writing. Thank you so much Carly!!"

- Lesley Wong, Principal Designer, Lesley Wong Interiors

"Dearest Carly and Luke, We are so happy with our social media presence and everything you both do for our brand. I feel very lucky to be working with you both."

- Rakhee Dhingra, CEO, Mortgage Savvy

"I worked with Web of Words to launch a new chapter of my business Acre 75. Being so close to the project and my business (I'm a solopreneur), I was struggling to come up with fresh, compelling copy to really convey the story behind my new subscription box. Enter Web of Words! Carly and I had a couple phone calls where she asked me questions about Acre75 in general and about the subscription box specifically. From those phone calls, she wrote two product descriptions and four Instagram posts for my launch. I was truly blown away how well she captured the story and meaning of my subscription box. I would have never been able to come up with such compelling copy on my own and I'm beyond grateful that I reached out to Web of Words! Thank you so much!"

- Virginia Ehrlich, Owner, Acre 75

"Working with Web of Words was a great experience. They consistently produced exceptional work while always meeting deadlines. Having someone that dependable in your corner is an invaluable asset."

- Justin Cunningham, Marketing Coordinator, Magna Publications

“Web of Words, you have ALIGNED my marketing ideas in the social media world and beyond. I appreciate everything we have accomplished together and I so enjoy working with you Carly and Luke. Web of Words are the ultimate professionals in capturing your brand vision.”

- Dr. Marcella Sanderson, Clinic Director, Align Health Centre

"The goal of our project was to generate more leads for our business and these goals were exceeded. You will not find a better company to handle your social media."

- Colin Eby, Owner + Operator, CVE Mortgage Group

"We'd previously struggled to find a copywriter who "got it." We'd struggled to find a copywriter who could capture just the right voice, and who could communicate our message in just the right way. Carly knocked our socks off. She nailed it from the very first project and just got better and better."

- Kathryne Auerback, Director, National Centre for Student Life

"Carly has been incredible to work with. I thought I knew what I was doing in social media marketing but it turns out I knew only a fraction. Carly took our social media exposure to new heights and I could not be happier with her services."

- Sarah Vander Heide, Owner, Photography By SSV + 360 Real Tours

The WOW Factor Blog

6 Steps to Creating a Social Media Strategy That Converts

6 Steps to Creating a Social Media Strategy That Converts

Your online presence is a representation of your brand. It’s not enough to simply be present on your social media platforms – you have to be engaging. This means taking your strategy beyond the last-minute posts you publish while standing in line to pay for your...

Confronting the Social Media Comparison Trap

Confronting the Social Media Comparison Trap

Do you find yourself falling into the comparison trap on social media? Everyone does it. Not just on a personal level, but professionally too. You see other business owners with more likes, more followers… And you feel like what you’re doing is never enough. It’s an...