Whether you are just sitting down and hammering this out for the first time, or you have attempted to put pen to paper on a strategy before, we’ve got you covered with the six key steps to creating connections that convert on social media.
One of the hardest things we have to do as social media marketers is explain to our clients that it’s NOT just about ‘likes’ and ‘followers’.
Admittedly, it is nice to see your popularity growing.
It’s easy to get sucked into measuring success through the like economy on social media.
But life—and business—is about so much more than that.
I have a question for you. It’s an important one…
If your business page was deleted off of Facebook tomorrow, would anyone miss you?
Would they even notice that you disappeared?
When we first voiced our decision to go into business together, we got a lot of looks. “You’re brave,” people would say. “How will you separate life from work?”
I don’t think there is any perfect answer to that question.
A lot has changed since that November day when I gave notice to my boss at my full-time job to let him know my career was taking a different direction (and that I was going to have to chase after it, wherever it decided to go). …
I love connecting with other writers and business owners. One of the most rewarding steps I’ve taken since making the move to full-time self-employment was joining a local networking group. I get to meet face-to-face with other business owners once a month to share insights and …
Wondering why people keep leaving your website? It could be because your site lacks personality.
The best thing you can do for your business is let your brand evolve on its own terms.
If you want your biz to connect with an audience and be heard on social media, you’ve got to start interacting like a real person again.