One of the hardest things we have to do as social media marketers is explain to our clients that it’s NOT just about ‘likes’ and ‘followers’.
Admittedly, it is nice to see your popularity growing.
It’s easy to get sucked into measuring success through the like economy on social media.
But life—and business—is about so much more than that.
I have a question for you. It’s an important one…
If your business page was deleted off of Facebook tomorrow, would anyone miss you?
Would they even notice that you disappeared?
When we first voiced our decision to go into business together, we got a lot of looks. “You’re brave,” people would say. “How will you separate life from work?”
I don’t think there is any perfect answer to that question.
‘Tis the season… Consumerism is at its strongest force and suddenly we all forget the real meaning of Christmas. Instead, we’re stealing parking spots from one another and waiting in lineups in below freezing temperatures just to scoop up some door crashing prize we don’t really have …
A year ago this week I decided to ‘take the plunge’ and join the crazy world of self-employment. This could be a blog about the risk of giving up a guaranteed paycheque, or about saying goodbye to my 9-to-5. Instead this blog will be something very different than that. This blog is a thank you.
If I were a season, I think I would be spring.
I admire her strength – how after a few failed attempts at battling winter’s harsh wind and grey skies, she always finds a way to pull through. I love the way she brightens the day; even for those who see the world differently than she does.
What’s your morning routine? I love asking entrepreneurs this question, because I find the answer varies greatly depending on who is answering. For me, I’ve always cherished my first cup of coffee. Every morning, I turn on my Keurig, place my favourite handmade mug beneath the …
Do me a favour. Take a moment to think about every step, every stumble, that has led you here. Revel in the journey. Appreciate each one.
It’s not the idea, the product, or the service you offer that is original; it’s the way you approach it.
Somehow, I managed to wrap up 2015 with my arms clasped around the cold porcelain bowl in the ensuite of my home. Perhaps it was my way of clearing out any bad vibes from the year. Personally, I would have preferred taking Elizabeth Gilbert’s approach, which …