Whether you are just sitting down and hammering this out for the first time, or you have attempted to put pen to paper on a strategy before, we’ve got you covered with the six key steps to creating connections that convert on social media.
One of the hardest things we have to do as social media marketers is explain to our clients that it’s NOT just about ‘likes’ and ‘followers’.
Admittedly, it is nice to see your popularity growing.
It’s easy to get sucked into measuring success through the like economy on social media.
But life—and business—is about so much more than that.
I have a question for you. It’s an important one…
If your business page was deleted off of Facebook tomorrow, would anyone miss you?
Would they even notice that you disappeared?
If I were a season, I think I would be spring.
I admire her strength – how after a few failed attempts at battling winter’s harsh wind and grey skies, she always finds a way to pull through. I love the way she brightens the day; even for those who see the world differently than she does.
A recurrent theme has transpired in my life over the past few months (the last couple of weeks especially): there’s just not enough time in the day.
How do you really feel about giving things away for free in your business?
At the end of the day, social media is a human platform. It’s not a push platform. You have to be patient and build value.
Earlier this week I received one of the greatest compliments I’ve had since I started blogging for small and medium-sized businesses. It happened when we were meeting with one of our clients – an institutional architecture firm – to review the third quarter.