by Carly Ottaway | Nov 5, 2025 | Small Business Tips, Social Media Marketing
When this wellness clinic came to us, they were already known for providing exceptional care and connection in person. Their patients loved them, their reputation was growing, and their schedule was full… just not always with the right tasks. The problem was, their...
by Carly Ottaway | Apr 1, 2025 | Small Business Tips, Web Design
Is your site truly working for your business—or just sitting pretty? You poured your heart into building a business that reflects your mission and vision. But your website? It doesn’t quite match the vibe anymore. Maybe it never did. We see this all the time....
by Carly Ottaway | Mar 4, 2025 | Branding, Small Business Tips
I just finished watching the Saturday Night Live 50th Anniversary special (and the documentary on the making of SNL—highly recommend). And I couldn’t stop thinking about what it takes to build something that lasts. Fifty years of live comedy. Fifty years of shifting...
by Carly Ottaway | Feb 3, 2025 | Small Business Tips
The economic landscape is shifting, and Canadian businesses need to pay attention. With new tariffs making it more expensive to import goods from outside the country, more shoppers and businesses alike are looking to buy Canadian. While this may bring uncertainty, it...
by Carly Ottaway | Jan 14, 2025 | Copywriting, Small Business Tips
Think back to your favourite book, movie, or Netflix binge. Can you recall how your favourite character transformed throughout their journey? How did their changing worldview or purpose resonate with you? The power of storytelling is intrinsic to human nature. For...