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Talk about dream job.😍

First, let’s be clear: an entire day was already lived (just not documented) before school drop-off.

And not every day looks like a content day, but this was one for the gratitude journal. 

Starting with new headshots for our newest team member (welcome, Maria! 👋), captured by our incredible photographer, @avalonmohnsphoto.

Then it was go-time with client work — and not just any client. We spent the afternoon capturing content for the legendary curling GOAT 🥌, Olympic gold medalist, and powerhouse leader @jjonescurl. 

Her energy? Unmatched. And yes, she makes it look effortless because she’s also a broadcaster and speaker. 👏

Our mission is always to create a space where our clients feel seen, supported, and free to show up as their most authentic selves — and today was exactly that.

Wrapped the day in the dreamiest way: grounding, connecting, and celebrating with fellow female founders at @trovewellbeing with an old friend turned new again @larissa.currah. Private sauna, @tobemagnetic meditation (my fave), and a cold shower to seal it in.

Big thanks to Avalon and Maria for bringing the magic. So grateful to do this work, with this team, for these clients.

Interested in booking a content day with us? 
We’re working on something special. Drop a 🤍 below or DM us “CONTENT DAY” if you want to get on the waitlist!

#agencylife #dayinthelife #womeninbusiness #authenticbranding #femalefounders #torontocreatives #contentcreation #bookinprogress #behindthescenes #leadershipenergy
What does it look like to trailblaze in the wellness industry?

It looks like THIS.👇

We are so excited to unveil the brand identity for @woodshedwellness — a bold, heart-led local business that’s not just changing the game… they’re redefining it.

Founded on the belief that fitness and wellness should be integrated, empowering, and deeply human — this isn’t your typical gym. It’s a full-spectrum wellness space built for movement, healing, and meaningful connection.

From the logo to the brand voice, every detail was crafted to reflect their mission:

✨ Your wellness. Your way.
✨ Community over competition.
✨ A space where everyone—members and practitioners alike—can thrive.

This one feels extra special because it’s happening right here in our own backyard. And trust us — this is the kind of space we’ve all been waiting for.

To Dale, Samantha and the entire Woodshed team: thank you for dreaming boldly and building bravely. We can’t wait to experience this vision come to life.

Local friends: you’re going to want to keep your eyes on this one. 👀

And if you’re dreaming of a brand that feels just as aligned, grounded, and powerful — DM us “BRAND” and let’s build it together.

#brandreveal #woodshedwellness #wellnessbranding #localbusinesslove #branddesignstudio #trailblazers #communitywellness #brandthatconnects #authenticbranding
Here’s the thing: If you’re not building your dreams in public, you might never understand what it takes to show up like this.

To be seen.
To keep sharing.
To keep believing—even when it’s crickets.
Even when it’s uncomfortable.
Even when people don’t get it.

Because this isn’t just posting for fun.
This is our livelihood.

This is how we provide for our families, chase big dreams, build generational wealth, and leave a legacy we’re proud of.

As @moniquebryan_co recently said on the @anxiouslyambitiouspod:
“You don’t know what it’s like to live your life out loud, in public.”

And if you’re not doing that?
We’re not interested in your opinion.🙅🏻‍♀️

This platform is a tool—for connection, for creativity, for impact.

It’s how we grow our businesses, attract aligned clients, and pay for our kids’ extracurriculars (aka the bougie tuition fees of childhood).

And the brands that stand out and sell?
They lead with story. They show up intentionally.
They don’t hide their magic behind the scenes.

So no, we’re not “doing too much.”
We’re doing what it takes.💁🏻‍♀️

And we’re not going anywhere.

Tag the entrepreneur who gets it.

Drop a 🔥 if you’ve ever been told you’re too much—and kept showing up anyway.

#entrepreneurmindset #realtalkforcreatives #contentwithpurpose #visibilityisavibe #boldbranding #smallbusinessbigimpact #womenwholead #creativemarketing #showupandshine #webofwords
I never went to school for marketing.

I studied journalism — spent years interviewing people, telling stories that captured the readers’ hearts (and attention), and showing the real human behind the headline.

So when I started my business, I didn’t follow the formulas.

I followed connection.

And that’s still the root of everything I believe about marketing today.

But if I could sit down with every entrepreneur before they hire an agency, here’s what I’d want them to know:

1️⃣ Marketing isn’t magic — it’s a mirror.
If you’re unclear on your offer, audience, or values, no agency can fix that for you. Get rooted in who you are first — your message will land so much deeper.

2️⃣ Consistency > Virality.
It’s not about a one-hit wonder. It’s about showing up with clarity and connection — again and again. That’s how trust (and sales) are built.

3️⃣ You’re not “bad at marketing” — you’ve just been trying to do it like everyone else.
Your power lives in your real voice. When you show up in that? People feel it — and that’s when your marketing starts to actually work.

Marketing should never feel like pretending.

It should feel like truth-telling. Story-sharing. Legacy-building.

And if you’re ready for support that meets you there — you know where to find us.

Drop a “ME” if this hit home, or if you’ve ever felt overwhelmed by marketing and didn’t know where to start.

#entrepreneurmarketing #authenticmarketing #smallbusinessbranding #doneforyoumarketing #femalefounderlife #copythatconnects #storytellingstrategy #marketingagencytips

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